Which strategy is characterized by companies trying to change the structure of their industries?

The correct answer is shaping, as it refers to strategies where companies actively seek to influence and change the competitive dynamics of their industries. This often involves creating new market opportunities, reconfiguring existing industry structures, or even introducing new business models that alter how competitors interact. By pursuing a shaping strategy, a company aims to not just respond to industry changes but to take a leadership role in directing those changes, thus shaping the future landscape of their market.

This approach may include activities such as strategic alliances, joint ventures, or other forms of collaboration that can lead to a significant transformation in the industry. It enables companies to position themselves advantageously and can create barriers for competitors, making it a proactive and powerful strategy in competitive markets.